Bringing together
Changemakers
Learn more about Crown Oak Foundation's
inaugural Seminar in The Hogeweyk -"Dementia VIllage"

About Crown Oak . Foundation

Empowering Change Makers .
Advancing Global solutions

At Crown Oak Foundation, we do more than fund ideas—we invest in people, projects, and partnerships tackling the world’s most urgent challenges. From advancing sustainability to supporting those living with age-related memory illnesses, we drive impact where it’s needed most

Who we are Our Journey Our Mission Our Vision

Crown Oak Foundation has applied for 501(c)(3) status as a private operating foundation headquartered in Miami, Florida. Our work spans continents, connecting innovation with opportunity in underserved and under-resourced communities

Founded from grassroots initiatives in Asia and Central America, we evolved into a structured global foundation. Our unique approach integrates funding with mentorship and strategic networking to drive lasting change—not just short-term relief.

To empower individuals and organizations with the resources, guidance, and relationships needed to create sustainable, long-term social impact.

A future where empowered changemakers transform local communities into global models of sustainability, equity, and inclusion.

While Crown Oak Foundation, Inc.’s has applied for recognition of 501(c)(3) status (still pending) , contributions are not guaranteed to be deductible. The IRS may treat donations as deductible retroactive to incorporation if approval is granted. If the IRS denies our application, your contribution will not be deductible and may need to be reported as income.

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Our Work
What we do

At Crown Oak Foundation we focus on catalytic, community-based, and scalable solutions.

Our strategy is based on Three Pillars of Impact:

Financial Support

We provide grants tailored to the needs of changemakers—from seed funding for new ideas to operational support for established nonprofits.

Strategic Mentorship

We match grantees with global experts and thought leaders to ensure their projects gain traction, evolve, and succeed.

Global Networking

We connect grantees to a rich international ecosystem of collaborators, donors, institutions, and media platforms.

Our core Values

At Crown Oak, our work is rooted in a clear set of values that guide every decision, partnership, and investment we make:

Creativity

We champion innovation and bold thinking—sparking ideas that challenge the status quo and pave new paths forward.

Effectiveness

We focus on what works. Measurable outcomes and real-world impact are at the heart of everything we support.

Ethical Leadership

We lead with integrity, transparency, and accountability—trust is our foundation.

Diversity & Inclusion

We value every voice and perspective, knowing that true progress is only possible when everyone has a seat at the table.

Generosity & Inspiration

We give with purpose and act with heart—believing that generosity fuels change and inspiration spreads it.

Our Initiatives
Seminars & Symposia

In addition to funding bold ideas, Crown Oak Foundation also designs and delivers its own seminars and symposia—carefully curated around the themes that matter most to us. By leading our own initiatives, we ensure that every detail aligns with our values, and that outcomes are fully focused, purposeful, and measurable.

Our dedicated team handles every aspect of these events, from concept to logistics to delivery, creating high-impact experiences that inform, inspire, and ignite action.

We warmly welcome collaboration. Foundations and partners who share our vision are invited to join us—either as silent supporters or as active members of the planning and delivery team. Together, we can shape conversations that matter and create space for ideas to flourish.

Launching with Purpose:
Inspiring change in Senior Care
Our Inaugural Seminar – October 2025

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We believe that lasting change begins with shared experience and bold ideas. That’s why Crown Oak Foundation was proud to launch our work with a powerful 5-day seminar for key professionals & senior carers at the world-renowned Hogeweyk Dementia Village in the Netherlands — a place that has redefined dignity, community, and quality of life for people living with dementia.

This was more than a seminar — it was an immersive journey. Participants had not only seen the model in action but also learnt directly from local professionals who have pioneered its success.

Attendees were able to exchange experiences and co-create new plans to transform their own services back home. The result? Practical, inspired strategies rooted in proven best practice — and infused with the creativity that comes from global collaboration. This is one of the paths which Crown Oak Foundation is taking forward.

 

Our Board & Team

Crown Oak Foundation is guided by a dedicated volunteer board—individuals who not only lead with purpose but give from the heart. As a family foundation, our roots are deeply personal: board members contribute their time, expertise, and personal resources to bring our mission to life.

In addition to internal support, the foundation is backed by an external capital fund, enabling us to extend our reach and impact through thoughtful, long-term investments in people, ideas, and partnerships.

 

Our board’s approach is hands-on and values-driven. From strategic direction to program design, they play an active role in shaping the foundation’s work while upholding transparency, integrity, and a deep commitment to the communities we serve.

Our Board

In addition to our here below named board members, Crown Oak Foundation is also supported by individuals who choose to contribute quietly, without public recognition. These anonymous supporters play a vital role in our work—offering strategic input, financial backing, and personal commitment behind the scenes. 
We deeply respect their preference for privacy and are grateful for their unwavering belief in our mission.
Their silent generosity helps us move with purpose, humility, and strength.

Rosso Serrano

General (R) Rosso Jose Serrano

Honorary Chairman
Rosso José Serrano Cadena was born on August 30, 1942, in Vélez, Santander. He joined the National Police of Colombia in 1960, trained at the General Santander Police Cadet School, and earned a doctorate in Law and Political Science from La Gran Colombia University. During his tenure as Director General of the National Police from 1994 to 2000, he played a crucial role in the fight against drug trafficking, leading operations that contributed to the dismantling of the Cali and Medellín cartels. Under his leadership, the National Police implemented major reforms that enhanced transparency and institutional efficiency, earning him recognition both nationally and internationally. In 1999, he was named “World’s Best Policeman” by the International Association of Chiefs of Police, in acknowledgment of his integrity and commitment to justice. After retiring from the National Police, Serrano continued his career in the diplomatic arena, serving as Colombia’s ambassador to Austria from 2002 to 2010, and as Permanent Representative to the United Nations in Vienna, where he continued contributing to the global fight against organized crime. His trajectory is a model of dedication and public service, and his legacy remains a reference in the history of security and justice in Colombia.
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Franz Serrano Evers

Chairman & Treasurer
Entrepreneur with over 35 years of experience, Franz Serrano Evers has built an international career in fashion and cosmetics, expanding his projects to Latin America, North America, Spain, Italy, and Saudi Arabia. Passionate about innovation and excellence, he has created high-impact brands that blend science and nature to deliver effective and accessible products. As the founder of Rezet 360°, he has revolutionized the active cosmetics sector with a vision that balances quality, sustainability, and performance
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Claudia Cristina Serrano Evers

Executive Member
Lawyer, Universidad de La Sabana (1993), with over 20 years of experience in the public sector. She is Founding Partner of Audire Sostenible Lawyers buffet. She holds a specialization in Environmental Law from Universidad del Rosario, a Master’s in Environmental Auditing and Business Planning from the Institute for Ecological Research in Málaga, Spain, and a specialization in Constitutional Law and Constitutional Litigation from Universidad Javeriana. Her professional career has focused on environmental and agrarian matters for six years, deepened through her roles as Judicial Prosecutor and Delegate Prosecutor for Environmental and Agrarian Affairs. For 12 years, she worked at the Office of the Comptroller General of the Republic, holding various positions, most notably in the Fiscal Responsibility division, where she served as Delegate Comptroller and Head of the Special Investigations Unit against Corruption from 2013 until September 2023. Her management style has been results-oriented, with a strong focus on achieving high-impact goals through leadership, responsibility, teamwork, and knowledge-sharing. She has also taught Environmental Law for approximately three years at Universidad del Rosario, Universidad de La Sabana, and Fundación Universitaria Los Libertadores.
Marco Bertondini

Marco Bertondini

Secretary of the Board
A professional with a solid background in retail, marketing, and cosmetics, Marco Bertondini focuses on strategic development and operational coordination of commercial and creative projects. Currently leading Rezet Milano, he promotes an innovative and sustainable approach, with particular attention to the dialogue between territory, culture, and business. He collaborates with both public and private entities to develop initiatives with high social and environmental value.
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Francesca Noseda

Board Member
CEO, M&C Saatchi PR Francesca Noseda brings over 20 years of expertise in strategic communication, brand identity, and public relations and became a respected voice in the fields of luxury, design, travel, hospitality, food, fashion, jewelry, and beauty. As CEO of M&C Saatchi PR since 2015, Francesca advises top-tier brands with a distinctive blend of strategic acumen and creative flair. She works closely with executive boards to shape brand narratives, align communication strategies, and foster cross-industry collaborations with an avant-garde approach. Previously, she led her own firm, Francesca Noseda Press Public Relations, and held key roles at Alias – Poltrona Frau Group as Worldwide Communication Manager, and Weber Shandwick as Account Executive. Her portfolio includes long-standing collaborations with icons of design and luxury such as Ettore Sottsass, Alessandro Mendini, Zaha Hadid, Peter Marino, and Gaetano Pesce. She has developed and nurtured high-profile partnerships across sectors, from Alain Ducasse and Romeo Collection in hospitality to Damiani in fine jewelry and Flos, De Padova, B&B Italia, Cappellini, Kartell, and Moroso in design.

Senior team


Mariano A Schlimovich

Crown Oak Foundation
Executive Vice President

Mariano brings over 30 years of experience in the field of not for profits, with proved leadership in education, community development, capacity building, and social welfare to his role as Executive Vice President at the Crown Oak Foundation. Originally from Argentina, he began his journey in cultural and community work with Jewish Community Centers and through involvement in the Conservative and Liberal movements.

Fluent in English, French, Spanish, Hebrew, and Italian, he has dedicated his career to creating and delivering innovative projects across Europe bringing on board of his projects several foundations and private donors.

Most recently, Mariano served as Executive Director of the European Council of Jewish Communities (ECJC), where he oversaw programs in Jewish education, welfare, community engagement, and youth work. Based near Bologna, he frequently travels across Europe and US to learn what are the new challenges in the field and to strengthen potential new partnerships for the Foundation’s programs 

At Crown Oak, Mariano uses his strategic insight, multicultural background, and operational expertise to shape and deliver innovative philanthropic initiatives. His commitment to collaboration, ethical leadership, and measurable impact ensures our investments truly resonate and drive lasting change.

How We fund change

At Crown Oak Foundation, we believe in meeting changemakers where they are—whether they’re just getting started or scaling proven solutions. Our funding strategy is built around four dynamic grant categories, each designed to spark innovation, support growth, and amplify impact. We don’t just fund ideas—we help cultivate lasting change.

Our grants

Our next call for grants will be made public on January 2026

Seed Grants for Young Innovators

Amount: Up to €10,000
Eligibility: Individuals aged 25–40
Purpose: To pilot sustainable, socially impactful ideas that are ready to be tested in the real world.

We believe that the boldest ideas often begin with a single spark. Our Seed Grants are tailored for emerging leaders who want to explore new ways to tackle social and environmental challenges. From tech prototypes to grassroots solutions, this is where innovation begins.

Example initiative:
– Funding a mobile app that helps households reduce food waste
– Supporting a digital inclusion platform that connects isolated seniors with virtual communities and services



Project-Specific Grants

Purpose: To support focused, high-impact initiatives with a clear scope and timeline—whether artistic, academic, or community-driven.

These grants are for individuals or organizations ready to bring a defined project to life. Whether you’re telling powerful stories through film, facilitating dialogue at a conference, or building skills through workshops, we’re here to help your vision take shape.

Example initiative:
– Producing a documentary on climate resilience
– Organizing a symposium on innovative care for Mental Health caregivers and professionals
– Piloting an innovative community solution on a small scale



Operational Grants

Purpose: To strengthen nonprofit infrastructure, leadership, and sustainability so they can deepen and expand their mission.
Requirement: Strong alignment with Crown Oak’s core values and thematic priorities.

Our Operational Grants support the engine behind the work—teams, systems, and strategies that drive long-term impact. These grants are ideal for nonprofits looking to grow responsibly, increase their capacity, and continue delivering effective, ethical, and inclusive programs.

Example initiative:
– Helping a not for profit that supports  education scale its leadership training program across new regions



Partnership Grants

Purpose: To co-invest alongside other institutions in high-impact initiatives that benefit from collective action and resource-sharing.

When missions align, we believe in working together to go further. Our Partnership Grants enable strategic collaboration with other funders, businesses, or NGOs to scale proven ideas, share resources, and multiply results.

Example initiative:
– Matching an IT Company’s donation of refurbished computers to create a digital lab for students in a rural community

Let’s fund change together

Each grant category reflects our belief that no one-size-fits-all solution exists for driving progress. Whether you’re experimenting, launching, growing, or collaborating, Crown Oak is here to walk alongside you.

Ready to apply? Visit our Grant Application Portal ( soon online) to learn more about our Eligibility & Process by writing a short description of your idea to hello@crownoak.org.

We Grow Together

At Crown Oak Foundation, we believe that meaningful change starts with bold ideas, courageous people, and the support to turn vision into reality. Whether you’re innovating at the grassroots or scaling systemic solutions, we’re here to champion your journey. Together, let’s spark transformation, celebrate shared progress, and build a future rooted in equity, creativity, and impact. The seeds of change are already here—let’s grow them, together.

We would love to hear from you

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Join us for our Special Trainings
Improving lives of people living with Dementia.

At Crown Oak Foundation, one of our core values is compassion. Not compassion as sentiment alone, but compassion as method—the disciplined choice to see the person before the condition, and to let that perspective shape how we design environments, organise teams, and measure success.Not asking “What is wrong?” but “What matters to you today?” When we anchor care to what matters, we see fewer behaviours to “manage” and more lives to support, enrich, and celebrate.

Come and learn new approaches in senior care